What is CRM?
Customer relationship management (CRM) can help reduce costs and increase profitability by organising and automating business processes that nurture customer satisfaction and loyalty.
CRM solutions can deliver ROI through marketing automation, customer service, and sales force automation. Deliver amazing customer experiences every time. Microsoft Dynamics CRM helps you turn every customer into a happy customer. Watch the Microsoft Dynamics Global Premiere Event to learn more about Microsoft Dynamics CRM 2013.
Microsoft Dynamics CRM offers both on-premise and cloud-based CRM solutions to meet your unique business needs. We also offer mobile CRM apps and platforms that allow you to manage your customer relationships on your mobile devices, and tools that integrate data and reporting from social media directly into your CRM application.
Your customers know more than ever before. Buying decisions are often made before you can even engage. Sales must adapt to the new customer journey. Sales teams need tools that are familiar, intuitive, and easy to adopt to help them be more effective. Discover resources that can help you sell more and drive results:
Learn more about our new mobile experience.Watch the video
Work across teams, geographies, and work groups.
Your customers are everywhere and, to serve them effectively, that’s where you need to be, too. Provide responsive, relevant, effective service—anywhere, any time, on any device. Inspire loyalty, empower agents, and drive service resolution. With our service capabilities, you can:
Engage customers via their channel of choice across web, social, chat, and mobile, with full multichannel service capabilities.
Give your employees a single, unified tool to deliver fast, amazing customer service with the Unified Service Desk.
Help reduce service response times, improve case resolution, and increase customer self-service with a powerful Knowledge Base.
Manage and exceed customer entitlements and service level agreements (SLAs). Enable dynamic routing and queuing to help ensure you hit your service targets.
Empower your teams to move quickly to meet today’s customer expectations. The combined power of Yammer and Microsoft Dynamics can increase transparency and agility.
Today’s marketers need the ability to plan, execute, and measure campaigns easily, from start to finish. Microsoft Dynamics Marketing helps you engage your customers as you bring your marketing vision to life. With our marketing capabilities, you can:
Help reduce your time to market and improve brand consistency and message. Deep customer insights help you plan effectively and execute flawlessly.
Reduce the complexity of your campaigns, so you can focus on delivering amazing customer experiences at scale.
Understand how your customers are engaged, with behavioural data and advanced lead scoring, so you can drive sales impact by delivering highly qualified leads straight to your CRM.
Work better together across your team and with agencies on brand, content, and events to stay aligned and agile.
Track your share of voice across the social web (such as Twitter, Facebook, and YouTube). Monitor your global sentiment and brand presence, and gain visibility on strategic initiatives on social media.
Deliver data-driven insights, and prove real Return on Marketing Investment (ROMI). Use advanced business intelligence (BI) tools (like heat maps and trends) to guide future investments and to transform marketing from a cost centre to a growth centre.
Sales people spot new opportunities and respond to competitive threats with precision. Marketing teams use social insights to make their campaigns sing. Customer care teams use sentiment analysis to understand customers and to make interactions more meaningful.
With our social capabilities, you can:
Turn sentiment into opportunity with Microsoft Social Listening. Monitor brand presence and track strategic initiatives across marketing, sales, and customer service.
Make every conversation more relevant with social insights that help you get to know the person behind the contact data. Learn more
Engage with your customers on any channel, and provide service on their terms. Care everywhere to create customers for life.